BANK OF TOURIST PROJECTS

Objective : To suggest to entrepreneurs a range of investment opportunities offered by the transformation of available tourism resources and the structuring of destination tourism ecosystems.

Proposed offer : Detailed information (descriptive sheets, photos of the places, circuits) on :
➥ Opportunity projects grouped by region, sector, product, investment amount.
➥ Detailed project sheets of opportunities.
➥ Calls for projects.

ACCESS TO SKILLS

MOUKAWALA SIYAHIA PROGRAM

Objective : Provide the investor with the necessary skills to qualify the project opportunity and start and manage its activity.

Proposed offer : Financial support of up to 90% of the cost of support, which covers :
➥ Financing studies and consulting missions for the qualification and sizing of the project (market studies, business plan, feasibility studies, technical studies, etc.).
➥ Financing personalized coaching sessions to provide the project leader with the skills necessary for the management and sustainability of their activity.
➥ Financing the organization of thematic training workshops to develop the skills and practices of tourism project managers.

ACCESS TO FINANCING

MOUKAWALA SIYAHIA PROGRAM

Objective : Subsidy for the investment of tourism SMEs to strengthen their equity contributions.
The Moukawala Siyahia Program is aimed at:
➥ Very Small Enterprises “VSE” whose investment is less than or equal to 3 Mdh.
➥ Small “PE” businesses whose investment is greater than MAD 3 million and less than or equal to MAD 10 million.
➥ Medium “ME” Companies whose investment is greater than MAD 10 million and less than or equal to MAD 30 million.
Proposed offer :
1. Investment bonus: 10% for accommodation projects.
2. Investment bonus: 30% for animation projects.
3. Support for innovation and creativity: financial support for 50% of the project cost.

Beneficiaries of the Moukawala Siyahia program must meet the following eligibility criteria:
➥ Legal entities with at least two years of activity, without exceeding 5 years of activity, in the tourism sector in the sectors targeted by the program.
➥ Individuals who have already worked in one of the sectors targeted by the program with a minimum of 05 years of experience.
➥ Natural persons with training (minimum Bac+2), and/or professional experience in one of the sectors targeted by the program or a certification of professional expertise (case of certain sectors, for example (e.g. climbing/caving/scuba diving activities, etc.).
➥ Project leaders “legal or natural persons” must have an equity financing capacity of at least 20% of the overall investment amount of the project.

NETWORKING

Objective : Allow investors and project leaders to benefit from networks of fund providers and services to launch, sustain and develop their tourism projects.
Proposed offer :
➥ A service in the TPME digital platform to group and facilitate exchanges between :
➥ Project leaders
➥ Donors such as:
    ➨ Investors and project leaders
    ➨ Patronage organizations
➥ Seed capital fund and development capital
➥ Financing fund for SMEs

LABELS

Objective : Improve the reputation of the quality of tourism project offerings by giving them access to labels specially designed for different types of tourism product.
Proposed offer :
A service in the SMEs digital platform allowing you to:
➥ Inform and guide project leaders on the labels available (awareness content, label sheets, application procedure.
➥ Support the project leader in their labeling process (preparation of the file, application, etc.).
➥ Reference labeled projects in a directory that can be consulted on the platform.

ACCESS TO MARKETS

Objective : To provide project leaders, once the project is launched, with access to markets and consumers via digital channels to increase the notoriety of the project, improve its referencing and perpetuate its activity
Proposed offer :
➥ A listing directory by type of tourist experience and a presentation of the beneficiaries’ tourist activity offers on the interactive digital platform of SMEs.
➥ A descriptive sheet of the tourist activity offer proposed by the listing beneficiary (Activity, location, offers offered, etc.).

* Ce mécanisme est opérationnel pour la Région Pilote : SOUSS-MASSA